In this special LIVE episode of Renee Speaks, we go live with Walter Gainer II—strategic media advisor, digital content strategist, and podcast executive helping creators and brands build scalable media platforms that drive both audience growth and revenue. Walter is the founder of Boss Locks, where he creates content and products centered on professional development and the experiences of Black professionals.
With a strong background in sales and digital marketing, he specializes in turning content into monetizable assets through sponsorships, distribution, and platform strategy. At Urban One, Walter played a key role in launching and growing its podcast network, working on shows like Rickey Smiley On The Spot and The Daily Play with Joy Taylor, along with additional programming across the network. In this episode, Walter breaks down what it really takes to start and scale a podcast, from building a strong foundation to turning your voice into a platform that can grow, monetize, and last.
